This blog post refers to the article of the renowned influencer medium INFLZR Magazine, where our co-founder Tiên recently talked in an interview about cliqe. The article is about what makes cliqe special for creator and why affiliate marketing via cliqe is easier, among other things. The original article (translated) is reproduced below:
At first glance, cliqe.bio is a link-in-bio tool like we've seen everywhere - a place where we can pack multiple links on a single page to get around the limit of one link on TikTok or five on Instagram, for example. But cliqe is different.
The two founders of the start-up of the same name, Tiên Grünewald and Felippe-Michel Wick, have had influencers and creators in mind from the start when developing the new organic app.
cliqe is basically not just a tool for a bio page. It allows you to quickly get started with affiliate marketing and thus offers a way to quickly monetize your social media profiles through advertising partnerships. Once registered with cliqe, you can choose your favorite brands from over 250 affiliate programs and share them with your community. What's special is that you can conveniently bundle not only your content, but also your partnerships and share them on your social media channels through a single link.
Besides the bio and monetization feature, the imprint-as-a-service feature for influencers is worth highlighting. This allows you to secure your bio at cliqe with a legally verified imprint. There are also functions for correct advertising labeling. However, the imprint can only be booked in the paid professional package for 24 euros per month.
But briefly back to monetization, the most exciting feature for us at cliqe.
To understand: Affiliate marketing is the promotion of products, services or services via advertising partnerships. Earnings are only ever made when a conversion takes place, i.e. an action is taken, such as a purchase is made, registration in a portal or newsletter, etc. The allocation of income to the creator is usually done via individualized links or voucher as well as discount codes. Affiliate partnerships are usually recognized by statements such as "Click this link now!" or "With this discount code you will save...".
Participating in affiliate programs is actually not rocket science. Especially online stores and brands that sell online have their own programs or work with so-called affiliate networks to offer an affiliate program. You have to apply to these afterwards. However, the search for individual programs can be quite tedious. It also happens that individual providers reject applications from Creator. Hence, cliqe wants to kill two birds with one stone.
According to Tiên, cliqe offers significant added value, especially for smaller content creators. Many influencers have difficulty entering into partnerships with big brands because they don't have the necessary negotiating power. cliqe closes this gap and offers an easy way to promote a variety of brands. Access is very simple. Those who opt for cliqe's link-in bio tool have immediate access to a part of the advertising partnerships. For the rest, and that is the majority, you have to be activated by cliqe, so that brands are protected from inappropriate creators. For example, profiles that feature eroticism, right-wing extremism, gun violence and so on are not accepted.
With just two clicks, users have convenient access to a wide range of brands from various industries, including finance and investments, travel and adventure, lifestyle and fitness, and others. Brands from the fashion and shopping sectors are particularly well represented.
But how high are the referred earnings compared to other affiliate platforms like AWIN? cliqe only takes out a small profit share of 15 to 20 percent. That's significantly less than the usual 30 to 50 percent that other networks charge, Tiên told INFLZR editors.
And where is the best place to earn? According to Tiên, the highest remuneration can be earned in the finance and travel sectors. Well-known financial providers such as DKB, Trade Republic or American Express offer attractive commissions for account openings.
cliqe is more than just another link-in-bio tool. It offers a comprehensive solution for content creators who want to monetize their online presence. With lower referral rates, a wide selection of brands, the imprint-as-a-service feature and full DSGVO compliance, cliqe is a great choice for influencers. Of course, with cliqe you can also individualize your bio which is important for some influencers. And last but not least, it should be mentioned that the company is from Berlin. So by using it, you are supporting our economy. How cliqe.bio looks in practice, you can see in our profile, which we have created as an example: cliqe.bio/inflzr.